Project: online and mobile game
Client: Zynga
Responsibilities: Concept Art for in-game assets, props, cut-scene art, and final marketing art. Responsibilities extended into supporting character design assets and final background designs for minigames, the browser format, animated ads, and map environment design.
Sugartown is an online and mobile based game where degen farm animals from Farmville have escaped into an alternate universe's city that's already fallen into disarray from a city-wide sugar addiction! The town's leader, Mayor Mel, is easily bought through sugar and the degens take advantage and wreck mayhem through minigames.
I served as a concept artist and 2D generalist, working on both pre-viz concepts, in-game finalizations of props, backgrounds, and in game pop-up cards under the wing of Marisa Erven. I also continued my tenure making art for socials and other marketing strategy under Matt Wolf and James Dawson-Hollis.
Concepts & Splash Art
My primary role on Sugartown was creating concept art for the game, where some work would later be reused or refined for marketing art, splash art, and inspiration for playable locations within the game map as it expanded.
Props & Reusable Assets
Characters
I had a role in cleaning up the character designs and costume assets with vector shapes and line art. Character designs by Heather Gross. Other character work I had a part in was entirely concepts and scenes demonstrating each characters personality.